LG 65-Inch Class OLED B4 Series Smart TV 4K Processor Flat Screen with Magic Remote AI-Powered with Alexa Built-in (OLED65B4PUA, 2024)
$1,196.99
Price: $1,196.99
(as of Aug 03, 2025 12:56:23 UTC – Details)
Discover the next level of picture quality and technology
The LG OLED B4 is a premium watching experience that offers more than meets the eye. You’ll be able to keep pace with the action with a native 120Hz refresh rate for smoother movement whether you’re gaming or watching sports. Entertainment extras like Dolby Vision,* Dolby Atmos®* and FILMMAKER MODE give you the big-picture experience straight from your couch. Enjoy outstanding picture powered by the α8 AI Processor, which uses AI to detect what you’re watching and automatically improves the picture and sound quality of whatever you’re watching. Search less and stream more, thanks to the next generation of AI technology from LG webOS 24. With Quick Cards, group your favorite apps into categories and even have instant access to over 300 free channels with LG Channels.** All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. And four HDMI 2.1 inputs allow you to plug in all the devices you need for the win. Whether you game on consoles or on the cloud,*** the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
*Dolby, Dolby Vision, Dolby Atmos, and the double-D symbol are registered trademarks of Dolby Laboratories Licensing Corporation. Manufactured under license from Dolby Laboratories. Confidential unpublished works. Copyright 2012–2024 Dolby Laboratories. All rights reserved.**Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change.***Subscription and compatible gaming controller are required.
SELF-LIT PIXELS: LG’s signature OLED technology creates an incredible watching experience and stellar picture quality illuminated with over 8 million self-lit pixels. Take in rich and accurate colors from the brightest to darkest parts of the scene thanks to 100% Color Volume* and with 100% Color Fidelity.
DOLBY VISION, FILMMAKER AND DOLBY ATMOS: Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos* for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE, allowing you to see films just as the director intended.
a8 AI PROCESSOR: No more fiddling with picture settings. The α8 AI Processor 4K with AI Picture Pro identifies the type of content you’re watching to automatically select the ideal setting and fine-tune the picture for the best watching experience and with Multi View with 2 screens lets you split your screen into two unique views so you can watch even more than before.
WEBOS 24 & LG CHANNELS: No matter which TV you choose, your LG TV makes it easier than ever to find what you need and more. Browse all your favorite streaming apps and let LG Channels connects you to 300+ free channels of sports, fitness, cooking and more.
GAMING: Packed with gaming features, the LG OLED B-Series comes with everything you need to win. Experience crisp, smooth imagery from a 0.1ms response time and native 120Hz refresh rate. All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud,* the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
webOS RE:NEW PROGRAM: Enjoy new software updates and feature refreshes for 5 years with webOS Re:New Program.
Customers say
Customers praise the TV’s picture quality, with one noting its crystal-clear dark scenes, and find it to be a good entry-level OLED model that’s worth the price. The sound quality is good, and customers appreciate its perfect size for living rooms and deep blacks. Customers find the TV easy to set up and consider it an impressive OLED deal. The remote control receives mixed feedback, with some customers loving it while others dislike it.
8 reviews for LG 65-Inch Class OLED B4 Series Smart TV 4K Processor Flat Screen with Magic Remote AI-Powered with Alexa Built-in (OLED65B4PUA, 2024)
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$1,196.99
Kevin –
Amazing Picture and features
Super nice TV. I got this to replace my LCD TCL and I do not regret it. Color saturation and blacks are amazing and super clear. Can’t recommend this one enough. And if you use an Apple TV it integrates seamlessly – Magic Remote worked without configuration, and there are new options in the ATV picture setting for Dolby Vision, aspect correction, and a few other things I did not have previously.One feature I love is the screen off function – you can just listen with the screen turned off. Of course you get the whole LG WebOS built-in too.
michaelb1968 –
Hard to believe this is entry level OLED!
This is my first OLED TV and I almost didn’t buy it because of all the “entry level” chatter. I watched a few detailed reviews though and they all said the same things, which is that the TV is awesome, but there are others that are extra awesome and a lot of extra money. I am so glad I went with this.For starters, the picture is flat out sick. I cannot believe the difference between this and my other non-OLED 4k TVs. I am going to wind up going broke replacing them. The blacks and darker scenes are so crystal clear and perfect, no ghosting, no scaling, it is just perfect. What really knocked my socks off though were the 2 things that people were lukewarm on, and that is the sound and the remote.I included the pic to show the size of the room. I am standing 10 feet behind the sofa. This is an open floor plan with a bigger space than the picture shows and this TV fills not only the room, but the entire first floor and then some. The AI sound feature absolutely rocks! I swear it is equal to my Sonos Play 5. You can google cast to the TV too which is great.As for the remote, it is awesome. Sometimes the pointer is nice, but if you don’t like it just don’t activate it. The modes are seamless. Voice activation is great and you can search inside apps, not just outside. It has good weight and feels nice in hand. Total winner.LG Web OS is super fast and easy to customize. The LG Thin Q app is also nice and double as a remote. Setup was simple. I just don’t know how anyone could not be happy with this TV.
TERRY M. –
LG B4 OLED is awesome!
I’ve had this LG B4 OLED for about a week. Upgraded from a Hisense 65R6G UHD, this is my first experience with OLED. It’s an amazingly better display, simply beautiful. My old tv was Roku based and this LG has webOS and I’m adjusting to and liking the change. So many more settings on this LG and lots of free channels, just like Roku. I use an indoor over-the-air antenna and it also gives me over 100 free channels. All the apps work fine and were easy to sign into. I use my Bose headphones daily and I love not having to use the Roku app on my phone to connect my headphones to the tv. The LG has Bluetooth built-in, so now, when I turn on my headphones, they automatically connect to the tv. It has built-in Alexa but I haven’t enabled that. Use can just use the remote to voice control the television. My wife even admitted that this LG’s picture looks way better than what we had before. That’s a great endorsement in my little world. I bought the 3 year warranty (always buy a warranty, it’s reimbursed my television cost, two times in a row) and with tax, I paid $1185 total. This is an entry-level OLED television and the key word here is OLED. I’m loving it so far.
Smoothdog –
Great TV, horrible remote
The picture is great, but the “Magic” remote isn’t very magical. I wish there was a way to disable the motion pointer, it’s clumsy and pops up every time the home button is pressed.
Skinnity –
Great tv
Great picture, set up was a breeze, sound is ok but would recommend a sound bar. I wish the remote was back lit
Mister K. –
Easy to set up
Fantastic TV. Excellent picture quality, and the speakers are good, too.
Amazon Customer –
Will not disappoint
Super clear picture, easy assembly for stands. Pretty decent sound in cinema mode for stock audio toi. If you’re looking for an affordable OLED this TV will not disappoint.
Kenneth –
nice image, horrible remote/interface, AI not useful its just data mining with a different name
its a nice display with an annoying interface and remote control, also requires an LG account to use a lot of the WebOS features. Picture quality is good but I will be buying a different brand after researching the user experience with the controls and remote more, not fun to be constantly frustrated and annoyed with the thing. People I asked online said use a different media device or PC to have better controls and views of available media.Example of just one of many issues, there is a ‘listen to my voice command button’ dead center of remote right below mute and identical in size and shape. Yep, lots of oops now I have to go back, oh wait it wont let me, I have to go sideways and around and up then down to just get back to the show I wanted to pause and mute. This remote was designed to be horrible, maliciously by some disgruntled underpaid designer, that is the only possible reason for it being so bad. Using the provided remote takes a lot of patience, but if you have better solution to find shows and movies you want to watch then the horrible included remote and WebOS, the image quality is very good.